Building in Public Definitive Guide: Use Transparency to Win

You're now reading the Building in Public eBook and guide that comes from months of studying, understanding, and implementing how Building in Public works for founders and creators.

We, and a lot of people, are learning this term and starting to use transparency to build better companies and products. The ultimate goal? To stay true to ourselves and win along the way.

To Build in Public, first adopt its mindset & strategy

If you take the face value of the three words, you know that it is about building something valuable and sharing the journey along the way. The thing is ... a lot of creators focus purely on the sharing part, treating the Internet like their daily journals. They're missing out on the huge opportunity to leverage this strategy to tell their stories.

This guide consists of 9 chapters that are designed to help you get started today.

Key takeaways

In this guide, you'll

Hear from the community

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Before you start

You'll find that I use "creators" to represent a group of founders, creators, indie hackers, builders, and anyone who is creating something valuable for others. And I use "products" to represent companies, products, or projects.

You'll find examples from a group of creators with different backgrounds. I want to show you that Building in Public doesn't only work for people who already have a huge following (e.g. 30k Twitter followers), it can also help someone who is getting started.

I am making this guide free for everyone as I would love to see more people adopt the mindset and make the world a better place. And I've included a few affiliate links to support my effort to create free content like this.

Finally, I share my journey and work publicly on Twitter to embrace the mindset of Building in Public. Would love to hear from you, so say hi @MeetKevon.

Are you ready to get started?

All chapters

Chapter 1 - Why am I writing this guide?
Chapter 2 - What is Building in Public?
Chapter 3 - What are the benefits of Building in Public?
Chapter 4 - How do you Build in Public?
Chapter 5 - What channels and formats can you Build in Public on?
Chapter 6 - How to write awesome Build in Public posts?
Chapter 7 - Do you just post? What else?
Chapter 8 - What to watch out for when Building in Public?
Chapter 9 - Helpful resources
Join a 30 Days #BuildingInPublic Cohort - When's the next cohort?
Support This Guide - Appreciation
What Community Says - Wall of Love

Let's go: Chapter 1.

↳ Why Am I Writing This Guide?

To help you build in public

All built and run in public by Kevon